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Experienced & Professional Team

Build Stonger Relationships, Increse Sales & Live Your Life with Confidence

Read more about our Team below or
contact us for a confidential discussion about your business finesse needs.
TRUSTED & EXPERIENCED PARTNERS

Martin Stratton; "Entrepreneur Spirit, Performance Mgmt & Marketing Execution"

Martin Stratton, Business Finesse by Strat Exe, Inc.

Martin Stratton brings a “performance marketing” philosophy, grounded in the entrepreneurial spirit to enhance business execution. Connecting the business goals with marketing execution provides greater customer value and employee performance with enhanced personal satisfaction.

Marty’s professional background includes teaching business & coaching, progressive experience with Maytag Corporation in sales & marketing and leading entrepreneurial businesses for several years. His industry experience ranges from agricultural products, manufacturing, health care, logistics services, professional services, media & advertising and land development.

Marty is a marketer, sales professional, operations expert, talent developer and provides technical leadership with projects and online delivery systems. Marty has an undergraduate degree in Education and a Masters in Organizational Management. Marty is a presenter and speaker, facilitator and people developer and works with organizations of all sizes.

Read more about Marty here
Contact Marty (
click here).

Larry Carlstone; "Executive Leadership, HR & Organization Development"

Larry Carlstone,  Business Finesse Larry Carlstone provides customized support to CEOs, Presidents, and Senior Executives.  With an experienced team of industry and functional specialists, Larry is dedicated to linking talent management to the execution of business strategy to deliver results. 

As a retained Executive and Executive Coach, Larry serves Yakima Products, Inc. as Vice President, Human Resources. He possesses 30+ years experience with several Fortune 500 corporations including, Fortune Brands, Maytag Corporation and Rockwell International.  This includes multi-functional experiences including Human Resources, Manufacturing/Operations, and Customer Relations. 

As a "business partner," Larry uses alternative approaches and integrated methodologies to lead organizations to focus on quantifiable performance improvement and the attainment of company goals and initiatives through the strategic alignment of leadership, talent, and business processes.  He has broad and diverse experiences at both the corporate and operations levels across various industries ranging from consumer durables, instrumentation, aerospace, and industrial technology manufacturing. 

Larry holds a Master of Economics from Illinois State University.  He serves on several boards, including Junior Achievement at the regional level, and is a member of the Society for Human Resources, American Society for Training and Development, and Society for Human Resource Planning.

Cynthia Goro; "Financial Leadership, Manufacturing & Management"

Cynthia Goro, Business Finesse by Strat Exe, Inc.

Cynthia Goro brings energy and pragmatic hands-on experience to the entrepreneurial-minded business owners.  She understands the financial and emotional challenges and opportunities because she has “been there” and shares the passion for owner-led enterprises.   As an entrepreneur herself, she brings passion, energy and tenacity to deliver value to your customer.


For over twenty years, she led, managed, grew and transitioned a $30 million dollar global manufacturing firm.  Now, as a business advisor, she works with business leaders to grow their businesses and achieve newfound results throughout the operation.  Cynthia brings special insights into family-style business leadership from the school of “hard-knocks” and experience; which allows her to connect and help others in a similar situation.  Recognizing that each business operates with a unique and personal set of circumstances, Cynthia is able to challenge the status quo and implement strategic solutions with greater success. 


Cynthia’s skills, education and experiences encompass organizational management (profit and not-for-profit), financial management, lender negotiations, employee alignment and accountability, organizational structure, logistics, asset management, exit strategies, labor negotiations, mergers and acquisition, manufacturing processing and regulatory compliance.


Cynthia holds an MBA from the University of Notre Dame with an emphasis in international business and finance and a BS from Iowa State University.  She serves on many Boards, is the Executive Director of the Iowa Bail Bond Association and an adjunct professor at the University of Northern Iowa College of Business Administration.

Luann Alemao; "Image, Etiquette, Food & Nutrition"

Luann Alemao, Business Finesse ExpertLuann polishes the "edges" to enhance your presentation and social confidence.  She stresses, "it's the little things that we do and chew that make the bigger difference," which can mean the difference in securing your dream job or promotion. 

Luann incorporates nutrition and insightful living practices into your business and basic foundation for increased lifestyle satisfaction.  Luann host her own cable show entitled "Get Fit" and is a regular contributor to media outlets throughout the Midwest.  She is an author and recently published the 2nd edition of "Grip, Grin, and Greet:  A Popular Guide for Success to Work and Play."

Luann's complete bio and history can be found by clicking here. Contact Luann here.

Experience the Power of Alignment for Personal & Professional Success!